We’ve been working on changing around the way our plans and pricing works for backup jobs of your Basecamp data, files an Writeboards. We released that tonight and we think that it will work even better for many of our customers. What we have been seeing is that about 15% of our customers were looking to do one time exports of their data. For some of them they are leaving Basecamp and just want to take their data with them. Others use Basecamp somewhat sporadically and just want to back it up when they feel that they need it. What these customers told us was essentially that they love our service, but only needed to use it on a limited basis, not the monthly recurring basis we were currently offering and they genuinely felt bad for signing up for a one time export only to cancel before paying anything. Thanks to those that were open about this and were willing to pay for our service because of the value that it provided to them.
We knew before we released that there was a group of people that would want the one time export functionality, but we chose to roll out our initial release with only the recurring plans in order to get the product into the wild as quickly as possible. As of tonight, we have now updated our plans to allow for more flexibility in what our customers are looking for. We’ve now broken our plans into two groups:
- Recurring Backup Plans
- One Time Export Plans
Recurring Backup Plans
Recurring Backup Plans are the same plans that we had previously, we clarified a few things in the plans like the number of Writeboards backed up for each plan. We’ve also removed the 30 day free trial that was associated with all plans, this was just giving away too much. We created a new Trial plan that allows users to try out our service on a limited functionality basis. The free trial allows a user to select a single (1) Basecamp project to backup files and Writeboards from and will run the backup one time and store the files and Writeboards to the user’s Dropbox or FTP account. The regular recurring plans still offer ongoing backups of data, files and Writeboards on plans ranging from $15/month to $75/month depending on the amount of files and Writeboards to be retrieved and the frequency of the backups.
We also still offer the Always Free Plan which backs up Basecamp data (but no files or Writeboards) on an ongoing, scheduled basis so that you don’t need to remember to go in and do a Basecamp export manually.
One Time Export Plans
The new plans we have added are the One Time Export Plans. These plans give a user the ability to do a one time, full export of all of their Basecamp data, files and Writeboards and have it stored to their Dropbox or FTP account. These plans run as soon as the setup is complete (and our scheduler can fit them in for processing time) and then do not run again unless the user wants to go in and run it again. We currently offer two (2) plans for the One Time Export service, the Medium Export plan ($30) for up to 15GB of files and 500 Writeboards, as well the Jumbo Export plan ($60) for up to 75GB of files and unlimited Writeboards.
We believe that these new sets of plans will meet the needs of our customers. We’ve been getting lots of other great feedback and are working hard on additional features that we’ll be rolling out soon.
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